From Garage to Game Show: ANCORE Featured on The Price Is Right

Yesterday was a surreal moment for the ANCORE team—our product was featured on none other than The Price Is Right! Yes, that show. The iconic game show that’s been a staple of American television for decades, watched by millions and beloved across generations.

To say it was cool would be an understatement.

Seeing ANCORE on national TV, showcased alongside other innovative products, was a proud and humbling moment for all of us. What started as a passion project built out of a garage has turned into something much bigger—something that’s now finding its way into training rooms, gyms, clinics, and, apparently, into living rooms across the country.

We’ve always believed in the power of simplicity, versatility, and thoughtful design when it comes to strength training. But there’s something uniquely validating about watching the product of years of hard work show up on a show as timeless and recognizable as The Price Is Right.

To everyone who's been part of the ANCORE journey—thank you. Whether you’ve supported us from day one or just discovered us thanks to a spin of the big wheel, we’re glad you’re here.

Here’s to what’s next.

Check out the clip: Here.